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Rising from the Rubble

How a change in circumstances forced fire survivors to rebuild their lives and build a supportive community in the process

The bustle of the transactions made at the Pagbangon Sari-sari (Rising Retail Shop) break the usual tranquil atmosphere at the Pamalihi transitory shelter site in Barangay Pagatpat, Cagayan de Oro City.  Michelle Lagudas, 29, one of the storekeepers, carefully arranged the grocery items that were delivered by their supplier while her fellow storekeeper, Aida Ayunan, 29, tended to a customer buying firewood outside. They had been doing this thoroughly since their organization, the Pagbangon Community Savings Group (CSG) established the store on November 30, 2021. Pagbangon, in the local language, means to rise again after a downfall.

The group started with only 24,000 pesos (480 euros) of capital that the 20 members pooled in from the livelihood assistance they received in 2021 from the MOVE UP project. After a series of financial literacy and business management training, the group decided to put up the business, and eventually, develop into a thriving enterprise.


“It’s a tedious task, more so these past few months when the store has grown bigger and we have more customers to attend to
”, Michelle shared.

Michelle with her daughter and Aida on storekeeping duty at the Pagbangon Sari Sari Store | Photo: Mary Therese Norbe/CARE

Most of the members were not new to enterprising. They had small businesses before a huge fire razed their village at Binunuan Creek, Brgy. Carmen on June 21, 2020. Michelle and her 47-year-old mother, Jeanylyn, managed a store near the creek and a stall at the Cogon market. The store’s bookkeeper, Jessica Lugsanay, 41, had a fruit stall at the Agora market and a flourishing side hustle as a hairstylist. The CSG’s President, Paul Michael Cinco, 43, had a successful business of making and consigning rice cakes and cassava rolls to malls, school cafeterias, and markets. All these were gone in an instant when their houses, properties, and valuables were consumed by the fire.

Paul Michael recalled how he attempted to carry the machine he uses to make cassava rolls as his neighbors clamor to get to safety. When he heard the cries for help, he left the machine and hurried to destroy the locked gate that was their only exit. The gate was locked because of COVID-19 restrictions at that time and the keykeeper couldn’t find the key due to panic.

“We had to kick the gate with all our strength because we could already feel the heat of the fire around us. We had to save ourselves and our families first”, Paul Michael shared about his experience.

Forty-nine (49) households in their community lost everything to the fire and were temporarily sheltered at the covered court of Carmen National High School. Many of them found that the first few days at the evacuation shelter were unbearable. All survivors had to share the same space and privacy became a huge concern, especially for women and girls.

The European Union Humanitarian Aid-funded Moving Urban Poor Communities towards Resilience (MOVE UP) had been working with the Barangay Carmen officials in developing an alternative temporary shelter (ATS) that fits the need and context of the highly-urbanized barangay. A total of 48 ATS units have been deployed to ensure that fire survivors are safe and protected, especially women, children, and the elderly. Women find it more comfortable to live in a space where their privacy is observed, albeit temporarily, and families were kept together.  

On September 11, 2020, the school petitioned the city government for the relocation of the evacuees because of the opening of classes. The survivor families were brought to the Pamalihi transitory shelter site while their permanent relocation was being processed. They had to endure yet another difficult situation there as the site, which was still in its last phase of construction, didn’t have electricity and water supply. They relied on a spring for water (even if it is untested for safety) and lighting from candles. The site was about 30 minutes away from the city center, and the cost of travel caused additional burden for they had no source of income.

Through the project, 20 survivor families grouped together as the Pagbangon CSG, a year after their relocation, on September 11, 2022. True to its meaning, Pagbangon, the group is determined to rise from their situation and become more resilient using their shared knowledge, skills, and experience. 

The Pagbangon Community Savings Group officers with their savings passbook and community savings box. | Photo: Mary Therese Norbe/CARE

Their social fund had already assisted four people when they needed money for hospitalization. Their store has grown so fast that it is estimated to bring in net sales of 80,000 pesos (1,600 euros) by the end of 2022. They were also able to donate for their community’s annual gathering from their store’s profit. They have saved a total of 50,000 pesos (849 euros) and opened a bank account where their profit amounting to 60,000 pesos (1,017 euros) was deposited. The officers didn’t have any experience in opening a bank account, so the CSWD social workers helped them in securing necessary documents to file and also assured the bank of the organization’s legitimacy.  

The CSWD’s support has been instrumental in the ongoing recovery of the CSG members. The department has dedicated a staff to monitor and support the existing 14 CSGs organized through MOVE UP. This provides legitimacy to CSGs as they were registered as local civil society organizations supported by the City. Aside from resilient livelihood capacity development, parent effectiveness and other protection-oriented training were also provided to the CSGs. MOVE UP is also providing a camp coordination and camp management training for CSWD staff integrating ATS strategies to better ensure inclusion, protection, and anti-gender-based violence practices in their evacuation plans. 

Farhana Acmad, 26, is one of the CSWD social workers whose focus is on organizing, developing and sustaining the 14 established CSGs in the city. She shared that it was a learning and motivating experience for her and colleagues to be more effective in their work. 

“We had to change our perspective of support because the CSG model is not a charity. It is an empowering model where communities are taking charge and are mutually supporting each other in their recovery and development”, she shared. 

This was true to how the Pagbangon CSG’s business has grown successfully because of the conscious efforts of its members to be a model of change in their community. Their business paved the way for them to support their members in times of emergencies. It also brought income not only to their group but also to neighboring indigenous communities who supply their store with firewood, bananas, coconuts, and vegetables. The same communities buy from their store some items that they need. Through this, they were able to make food and other necessities accessible to their community and to others. 

The impact of the CSG model has also been felt at the household level, especially during times of need. Janice Cantiveros, 31, was about to give birth but their temporary housing unit didn’t have electricity. She requested a loan of 8,000 pesos (136 euros) to purchase a solar lamp, anticipating the difficulty of taking care of a newborn without lighting. It also made her feel safe and secure. Through this loan, her husband was also able to apply for a driving license and find work as a driver. They now have a source of income that has been more than helpful in raising their child. 

“Our plan for next year is to put a part of our profits into the social fund so that we’ll be assured that in times of great need, our members will have money to use”, said a determined Jeanylyn, one of the Pagbangon CSG officers. With their grit and tenacity, the CSG members know they can make it happen. 

MOVE UP is implemented by a consortium of international NGOs including Action Against Hunger Philippines, Plan International Philippines, and CARE Philippines, and its local partners, ACCORD Incorporated and Nisa Ul Haqq Fi Bangsamoro. MOVE UP is funded by the European Union Humanitarian Aid (EU Civil Protection & Humanitarian Aid).

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